Great food and drinks go a long way in filling up a restaurant’s bar tables, but even these don’t guarantee success in the face of shortcomings in other areas. If a restaurateur drops the ball on their website design, for instance, it could have a detrimental effect on their digital marketing. One of the biggest … Continue Reading »
Month: May 2016
Can Restaurateurs Utilize Food Trucks to Their Benefit?
When imagining a successful eatery, restaurant dining sets that match the décor and servers rushing between tables when they’re "in the weeds" likely come to mind. Of course, not every restaurant fits into such a typical mold. In fact, food trucks are starting to have a noticeable effect on the food and beverage industry. With … Continue Reading »
How Restaurateurs Can Control Indoor Noise Levels
Most restaurant booths don’t come equipped with their own sound-proof barriers, so it’s no surprise that patrons hear much more than just what’s going on at their tables. This is absolutely normal, but when the noise becomes excessive, it can result in a negative dining experience. And when it comes down to it, these experiences … Continue Reading »
Restaurateur Lessons Learned From Game of Thrones
Game of Thrones has become one of the most popular television series in the world, and for restaurateurs, there are a few lessons to be garnered other than "place cafe chairs around the TV on Sunday nights and hope people show up." These lessons range from marketing tips to improved hospitality. For restaurateurs that can … Continue Reading »
Restaurant Marketing Lessons Learned From WWE
It’s easy to think that WWE, the professional wrestling industry giant, has nothing to teach other industries. In reality, though, the lessons learned from the company can actually lead to more people sitting in restaurant dining sets. Sure, a select group of people will show up if an eatery is showing Wrestlemania on the big … Continue Reading »
3 Great Ways to Market Restaurant Events
Everyone loves attending a live event, and for restaurateurs, it could be one of the best modes of filling up their pub tables and chairs on any given night. Whether it’s a local comedian, live music, charity drive or trivia contest, these events are a great way to get more attention in the local area. … Continue Reading »