If a restaurateur wants their eatery to be viewed as a place sporting bistro chairs rather than picnic tables, they have to take active measures to class up the place and bring in higher-end clientele. Patrons who demand the finer things in life are willing to spend more money, and while a restaurant owner doesn’t … Continue Reading »

The old adage, "Hope for the best, prepare for the worst," applies everywhere from the business world to one’s personal life. For restaurant owners, the choice of whether or not to follow this advice could have serious repercussions on their eatery. To ensure that the tables for restaurants remain full even after certain disasters, a … Continue Reading »

In a world where nearly everyone researches their purchase decisions online, a single negative review could leave several restaurant booths in an eatery empty. Restaurateurs usually strive to provide great food and service, but unfortunately, it’s impossible to please everyone all of the time. Luckily, these owners do have a few ways to fight back … Continue Reading »

No one would hold it against a restaurateur if they believed they could learn nothing about filling their bar tables with patrons from a show about flesh-eating zombies. While this isn’t an insane assumption, though, it is an inaccurate one. As it turns out, there are plenty of restaurant marketing lessons to be learned from … Continue Reading »

It’s nice to see chairs for a restaurant fill up with newcomers. Fresh faces mean new potential to earn a long-term customer. Of course, this is never just a given in the restaurant industry. One mistake can turn a great opportunity at earning repeat business into an unflattering review on Yelp. Fortunately, there are a … Continue Reading »

Guerrilla marketing is defined as "innovative, unconventional and low-cost marketing techniques aimed at obtaining maximum exposure for a product." Many of these techniques have proven wildly successful, and as it turns out, some can also be used to fill every restaurant chair and table in an eatery. Not all guerrilla tactics will work for local … Continue Reading »

From the restaurant supplier to the servers on the front lines, it takes a host of individuals to make any eatery successful. One of the most important pieces of this puzzle, however, is obviously the kitchen. After all, if the kitchen isn’t running efficiently, it affects every other aspect of the restaurant. This is why … Continue Reading »

Every restaurateur, cook and server has been in an eatery when everything seems to be going wrong. A huge crowd of people suddenly comes in; the kitchen is getting backed up; two servers called in sick. Whatever the case, these instances can slow down service, and this could result in the restaurant furnishings slowly emptying … Continue Reading »

There was a time when a simple mistake at a restaurant wouldn’t have too much of an effect. The manager could talk to customers and make things right. In the world of Yelp, however, patrons can immediately leave reviews while still at an establishment’s bar tables. Many restaurateurs feel as if Yelp can only negatively … Continue Reading »